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Game companies · Custom formats

Your new content,
the community's first try.

When you launch a new map, game mode or feature, we design the custom tournament format that introduces your community to it. It's usually "the first attempt at this kind of format" - excitement for players, and data for you.

Launch-ready in 2-3 weeks Fully automated option Official game company partnerships
Always-ON Rondo Challenge
1.100+
Players
22.500+
Games played
3M+
Social media reach
14.000 TL
Cash prize + G Coin
Case study
A Turkish record at a new map launch

In official partnership with KRAFTON, the Always-ON Rondo Challenge tournament we organized for PUBG: Battlegrounds' new map Rondo brought together more than 1,100 players. Over 22,500 games were played and the tournament reached more than 3 million people on social media. 14,000 TL in cash prizes and thousands of G Coin were distributed to players.

1.100+
Players
22.500+
Games played
3.000.000+
Social media reach
360.000+
Website page views
December 2023 · Official partnership with KRAFTON · Fully automated
Case study
Riot's first fully automated tournament experience

The Soul Fighter Arena event we organized for League of Legends' new game mode, Arena, was completed successfully with more than 3,000 participants. This was the first time Riot Games experienced a fully automated tournament.

3.000+
Participants
July 2023
Date
1st
Riot's first automated tournament
Case study
Turning a manual event into automation

We transformed Riot Games' annual League of Legends "Climb" event from a manual process into a fully automated tournament experience. More than 2,300 players competed in the event.

2.300+
Players
January 2024
Date
When is this a fit?
Custom formats work best for
Process
From idea to live event
01
Idea discussion
Which content, what timing, what goal.
02
Format design
Custom rule set, prize structure and registration flow.
03
Fast setup
Usually launched within 2-3 weeks.
04
Live event & report
Operations management and post-event results analysis.
Frequently asked questions
Questions you may have
How quickly can this be set up?
Usually ready within 2-3 weeks depending on format complexity. Fully automated systems like the PUBG Rondo Challenge can launch even faster.
Is this only for large game companies?
No. The format is designed independently of participant count - it also fits smaller-scale community tests.
What does "fully automated" mean?
Registration, matchmaking, result tracking and standings run without manual referee intervention - as with Riot Games' Arena event, this can be a new experience for game companies.
Launch something new

Let's design the format for your new content

Share your idea. We will get back to you within 48 hours.